1. Introduction

This Privacy Policy applies between you, the User of this Website and Positive Qualities Ltd, the owner and provider of this Website and our digital platform, PQ WOW System (www.pqwowsystem.com).

Positive Qualities Ltd takes the privacy and protection of your personal information very seriously. This Policy explains how and why we collect, store, use and share your information, and sets out your rights in relation to your personal data.

Please read this Privacy Policy carefully before using our Website or the PQ WOW System.

2. Definitions and Interpretation

In this Privacy Policy:

- “Data” means collectively all information that you submit to Positive Qualities Ltd via our Website or the PQ WOW System, including personal data as defined under the Data Protection Laws.

- “Data Protection Laws” means all applicable laws relating to the processing of personal data, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

- “PQ WOW System” refers to our digital platform for accessing and purchasing online learning, digital products, and related materials.

- “User” / “you” means any individual or organisation that accesses the Website or PQ WOW System and is not employed by Positive Qualities Ltd in the course of their employment.

- “Website” means our primary website at www.positivequalities.co.uk and the PQ WOW System at www.pqwowsystem.com.

3. Scope of this Privacy Policy

This Policy applies to the use of our Website, PQ WOW System, and any related services or communications. It does not extend to third-party websites or applications that may be linked to from our platforms. We encourage you to review the privacy policies of any external sites you visit.

Positive Qualities Ltd acts as the data controller, meaning we determine the purposes and means of processing your personal data.

4. Data We Collect

We may collect and process the following data about you:

- Name, job title, and professional details

- Contact information such as email address, postal address, and telephone number

- Account login credentials (for registered users)

- Payment and billing information (processed securely by approved third-party payment providers)

- IP address, device information, and browsing data (automatically collected)

- Purchase history and product downloads

- User-generated content and feedback on our digital platforms

All data is collected and processed in accordance with applicable Data Protection Laws.

5. How We Collect Data

We collect data in several ways:

- When you contact us via our Website, PQ WOW System, email, telephone, or post

- When you register an account or purchase a digital product

- When you subscribe to our newsletter or marketing updates

- Automatically, through cookies and analytics tools when you use our Website or PQ WOW System

6. Use of Your Data

We use your data to:

- Process your orders and provide access to digital products and services

- Manage your account and provide customer support

- Improve our Website, PQ WOW System, and user experience

- Send you updates, news, or promotional materials (only with your consent)

- Comply with our legal and regulatory obligations

Our legal basis for processing includes performance of a contract, legitimate interests, compliance with legal obligations, and consent (where applicable).

7. Sharing Your Data

We may share your data with:

- Trusted third-party service providers (such as payment processors, IT support, and email marketing platforms)

- Regulatory bodies where required by law

- Successors in the event of a business merger, acquisition, or restructuring

All third parties are required to respect the security of your data and use it only in accordance with our instructions.

8. Keeping Your Data Secure

We implement appropriate technical and organisational measures to protect your personal data, including:

- Secure servers and encryption technologies

- Access controls and authentication systems

- Regular security monitoring and data protection training

If you suspect misuse or unauthorised access to your data, please contact us immediately at [email protected].

9. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes outlined in this Policy, or to comply with legal, tax, or regulatory requirements.

Data may persist in secure backups for business continuity purposes.

10. Your Rights

Under UK data protection law, you have the right to:

- Access your personal data

- Request correction or deletion of your data

- Restrict or object to processing

- Request data portability

- Withdraw consent at any time

To exercise any of these rights, please contact us at [email protected].

If you are dissatisfied with how we handle your data, you have the right to complain to the Information Commissioner’s Office (ICO) at www.ico.org.uk.

11. Cookies and Tracking Technologies

Our Website and PQ WOW System use cookies to enhance functionality, improve performance, and personalise your experience.

You can manage your cookie preferences through your browser settings. For more information, please refer to our Cookie Policy.

12. Links to Other Websites

Our platforms may include links to third-party websites. We are not responsible for the privacy practices or content of those sites.

13. Business Transfers

If Positive Qualities Ltd undergoes a merger, acquisition, or business restructuring, your data may be transferred as part of that transaction under strict confidentiality and data protection terms.

14. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal reasons.

The latest version will always be available on our Website and PQ WOW System. Continued use of our services after changes are posted constitutes acceptance of the updated Policy.

15. Contact Us

If you have any questions, concerns, or requests relating to this Privacy Policy or your personal data, please contact:

Positive Qualities Ltd

2 Melville Street Falkirk. FK1 1HZ

📧 [email protected] | 🌐 www.positivequalities.co.uk | 💻 www.pqwowsystem.com